MCA system for Unitel
Build a new generation of Missed Call Alert (MCA) system, ensuring seamless connectivity for over 3 million subscribers in the Lao market.
- The MCA system provided by ITPRO to Unitel is not just a simple missed call notification but also integrates many smart features belonging to the call completion services group.
Missed Call Notification: Send an SMS notification to the subscriber about incoming calls when the phone is busy, turned off, or out of coverage as soon as the subscriber is back in service.
Voicemail & Notify Me Integration: The system allows the caller to leave a voicemail and automatically sends a "Notify Me" notification to the caller when the called subscriber turns on their phone or has signal again.
AutoReply Feature: Allows users to set up an automatic reply message to inform callers of their status.
Support for Long SMS: Unlike the default MCA system of the MSC, ITPRO's system supports merging information from multiple missed calls into a single message, helping to reduce SMS resource load for the network operator.
Multi-Method Notification: In addition to SMS, the system can also send missed call notifications and voicemails via Email.
● Business and operational efficiency:
Revenue optimization: ITPRO's MCA solution helps the Unitel network generate profits from both monthly subscription fees and by promoting call backs after users receive notifications.
Effectiveness statistics: According to sample calculations by ITPRO, the MCA service can generate monthly revenue of approximately $140,000 on a scale of 1 million subscribers.
Reliability: This project helps affirm ITPRO's position in the Lao market, where the company has collaborated extensively with Unitel on more than 14 different project categories since 2009.